The MAPFRE Foundation supports YOURS for everything we have in common: the spirit of collaboration and commitment to society. Under the belief that road deaths can be avoided, we work together and join international efforts aimed at addressing all risk factors and reach all groups.
Jesús Monclús González
Área de Prevención y Seguridad Vial
About our collaboration
Queen Sofia of Spain presided over the ceremony of our Social Awards 2014, in a moving act attended by outstanding figures of the world of society, culture and business, and a wide representation from the top management of MAPFRE and Fundación MAPFRE. In this sense, YOURS received the Award as the Best Initiative in Prevention and Road Safety for their Youth Capacity Development Programme.
In this context, we agreed to translate the 'Youth and Road Safety Action Kit' to Spanish and Portuguese, to reach all the countries of South America too. This guide provides the perfect tool to introduce young people and organizations around the world on road safety, to encourage them to engage actively and get going.
Mapfre Foundation also had the presence of YOURS, represented by Floor Lieshout, at the festival of urban culture and alternative MULAFEST, which held its fourth edition in June 2015. In cooperation with the with the Directorate General of Traffic of Spain, the project was presented by YOURS to get the road safety message across to young artists.
About the Mapfre Foundation
Mapfre Foundation is a non-profit organization created in 1975 by the MAPFRE GROUP that develops activities of general interest in Spain and other 29 countries contributing to social welfare by fulfilling five purposes including: “To promote the safety of people and their heritages, with a focus on road safety”.