News & Blog
Distracted driving ad has haunting plot twist - by AT&T, USA
For a full three minutes, AT&T's latest PSA-style ad lets you think it might be the one distracted driving message that doesn't end in tragedy. A cheerful father dutifully ignores his buzzing phone as he drives three laughing young girls to the pool — each vibration ratcheting up the underlying suspense.
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Check out Easst Academy - an online course for road safety managers
Developed by EASST in partnership with Cranfield University and IRU Academy, this course is delivered online through 10 video lectures led by industry experts. Real examples are used throughout with accompanying material to read as you go. Rather than dry academic learning - this course is blended with case studies, animation videos and quizzes.
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Halving road deaths and injuries by 2020 - African RS 2016
The Global Road Safety Partnership (GRSP) and its partners will be working together to bring to the African continent Africa Road Safety 2016, 31 Oct - 2 Nov, in Durban, South Africa . This comprehensive capability building conference, our 5th annual event in Africa, will provide delegates with a range of stimulating capability building workshops, keynote addresses, high level panel discussions and plenary sessions over two full days with an invitational event for private sector organizations on day three. There will also be opportunities to cast an eye back to the 2015 conference, attended by delegates from 33 African countries, to investigate outcomes from return participants.
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Dad's Ride - an emotional campaign from our youth champions in Brazil
Recently, our longstanding youth champions from Brazil, Vida Urgente released a new video to mark their 20th year of operation as one of the foremost youth organizations working in the field of road safety in the region. Their new video entitled, 'Dad's Ride' is both realistic, touching and memorable and we encourage you to view and share it.
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Habitat III: The New Urban Agenda & Road Safety
This century will see a substantial majority of the world’s population living in urban centers. The Habitat III Conference therefore has, as its mission, the adoption of a New Urban Agenda—an action-oriented document which will set global standards of achievement in sustainable urban development, rethinking the way we build, manage, and live in cities through drawing together cooperation with committed partners, relevant stakeholders, and urban actors at all levels of government as well as the private sector.
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Safety 2016 World Conference publishes Tampere Declaration
Every day violence and injuries take the lives of more than 14 000 people. Over 1,100 experts gathered in Tampere, Finland for Safety 2016, the 12th World Conference on Injury Prevention and Safety Promotion, are sharing the latest evidence and experiences from prevention programmes which have demonstrated dramatic success in saving lives.
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Child Health Initiative launched to support ‘safe journey for every child’
The Child Health Initiative comprises a founding partnership of UNICEF, Save the Children, UNEP, the World Resources Institute, the Overseas Development Institute (ODI) and the FIA Foundation. Intended as an implementation partnership for the Global Goals, the headline mission is to work towards a vision that, by 2030, every child should enjoy a safe and healthy journey to school. The initiative was launched at an event held at ODI in London, with key note speakers including road safety advocate Zoleka Mandela; ODI Executive Director Kevin Watkins; the Chairman of the FIA Foundation, Lord Robertson; and the new Executive Director of UNICEF UK, Michael Penrose.
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One of India's most popular actors says #BeTheBetterGuy
As the 2nd biggest population in the world and the biggest film industry in the world, India's acting superstars are treated like 'demi-Gods' and wield influence across the world. Shah Rukh Khan is one of India's most celebrated actors, known as the, "King of Bollywood" and worth over $600 million. Shah Rukh Khan joining a road safety campaign therefore has the potential to reach millions, if not the billion people residing in India and beyond.
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Brian's Column: Why don’t we give #ZebraCrossings the respect they deserve?
Our monthly columnist and Regional Champion at YOURS for Anglophone Africa, Mr Brian Bilal Mwebaze is back with his views on all things African Road Safety. This month, he is back with a column about the importance of Zebra crossings around the world and a lack of respect in many low and middle income countries, predominantly in Africa. Read his latest column here.
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Delft Road Safety Course delivers another successful programme
The Delft Road Safety course (DRSC) is a cooperation between Delft University of Technology, SWOV Institute for Road Safety Research, Delft Post Graduate Education and Road Safety for All. The objective of DRSC is capacity building for road safety professionals in low and middle income countries by transferring knowledge on effective road safety strategies, action plans and projects.
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Alliance Advocates start their missions to save lives!
The Global Alliance of NGOs for Road Safety graduated its first Alliance Advocate cohort. The graduates have completed a state-of-the art training course -developed and delivered by YOURS- at FedEx Headquarters from 23 August to 1 September in Memphis, Tennessee, US.
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4th UN Global Road Safety Week 2017 - Save the Date!
The UN Road Safety Collaboration is pleased to announce that the Fourth UN Global Road Safety Week will be held from 8-14 May 2017. The Week will focus on speed and what can be done to address this key risk factor for road traffic deaths and injuries. Speed contributes to around one-third of all fatal road traffic crashes in high-income countries, and up to half in low- and middle-income countries.
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Drug use and road safety...what are the experts saying?
There is growing concern around the world about drug use and road safety. Drinking alcohol and driving is a well studied risk factor for road traffic crashes, injuries and deaths but drug-induced impairment of driving is causing increasing concern in many countries around the world
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Pokemon Go! Is catching Pokemon the new distraction on the road?
Playing popular game Pokémon GO has made some people lax about their personal safety, according to police around the world. Many local authorities have began asking people playing the augmented reality game to look while they are crossing the road - or catching that Jigglypuff might just end up costing a life.
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Brian's Column: Why do we applaud when a vehicle almost crashes?
Brian Bilal Mwebaze is back with another column highlighting experiences, stories and initiatives from the world of youth and road safety issues in Africa. A culture of road safety is growing in low and middle income countries but some approaches and attitudes still need challenging...Brian explores.
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Do you have what it takes to be a youth champion for road safety?
We are building a generation of road safety conscious young people all around the world. Young people that not only live the ideals of good road safety practise, behaviour and attitudes but also encourage their friends, relatives, loved ones and peers to also adopt safer approaches. Do you have what it takes to be a youth champion?
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Halve traffic accident deaths and injuries by 2020: can it be done?
The UN has an ambitious goal to cut road deaths and injuries by 50% in five years. Are governments and donors finally prioritising the issue? The Guardian's Global Development Professionals explore the world's road safety targets as established in the Sustainable Development Ageda known as the 'Global Goals'.
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Belizean Youth for Road Safety continue action with youth in Belize!
Over the last two years, we have been working youth leaders in Belize to stimulate sustainable action for youth and road safety issues in the country. Part of the Caribbean Development Bank's all encompassing road safety project in Belize, we began our work with youth in Belize in 2014 and since then, they have gone above, beyond and further to take change forward for road safety!
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Meet Graham, the body built to survive a crash - Project Graham
As much as we like to think we’re invincible, we’re not. The human body can only withstand certain amounts of force in a car crash. In fact, the impact forces of just 30km/hr are enough to be fatal – such as striking a pedestrian or a side-on collision with a tree. But what if we were to change? What if our bodies could cope with the impact of a crash? What might we look like? Meet Graham, the body created to withstand a crash.
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Closing statement video from YOURS is live - Brasilia conference
Towards the end of 2015, stakeholders in global road safety, at both the international and local level convened at the 2nd High Level Conference on Road Safety in Brasilia, Brazil to discuss the Sustainable Development Agenda and review the Decade of Action for Road Safety. In the closing ceremony of the conference, our Executive Director, Floor Lieshout derlivered a powerful closing statement to the world's dignitaries.
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